TikTok

What is TikTokDid you know that over 90% of brands are currently using social media to build brand awareness? According to Hootsuite (2019), 88% of Americans aged 18-29 are using social media, and 69% of United States adults have a social media profile. It’s safe...

TikTok is one of the fastest-growing apps in the world. In 2018 it was downloaded more than Instagram, YouTube, and Snapchat.TikTok combines together the comedy of Vine (the discontinued 6-second video app) and musically, a famous lip-syncing app that was acquired, in 2017, by ByteDance,...

What Is TikTok TIkTok is one of the hottest app of the moment and close to 1 billion downloads globally, according to Apptopia. And the parent company ByteDance just announced that now has 1.5 billion MAU (monthly active users) globally across its portfolio that includes apps...

Universal Music hired our agency The Influencer Marketing Factory in order to promote a new song called "Money Dance" by the trap Danish artist K-Phax (Universal Music). TikTok InitiatorsWe selected 5 TikTokers (initiators) with a total reach of 20 million users. This marketing campaign, for the hashtag...

If you have not had an experience with TikTok mobile app so far, then you are probably missing some of the most amazing and funniest trends. Evolving from lip-synchronizing to creation of its own culture amazing memes and most entertaining videos, TikTok users are making...

What Is TikTok [caption id="attachment_781" align="alignnone" width="900"] Source: https://www.tiktok.com/share/user/9154624[/caption]TikTok is one of the latest social video apps with the highest traction ever – beating Instagram, Facebook and Snapchat – that allows users to share short videos.TikTok is an app that features stickers, filters and augmented reality...

By now you must have heard about TikTok from other people or seen ads on other social media. Perhaps you have seen looping videos on your social media feeds such as Instagram and Facebook featuring the TikTok app. Naturally, digital marketers want to delve deeper...

TikTok and Influencer Marketing: Calvin Klein Last Campaign The introduction of the new campaign by Calvin Klein is a paradigm shift aimed at improving the company's sales position. The brand has had a rough patch in the last months in terms of sales. In a move...