Privacy Policy

Privacy Policy

Last updated: October 29, 2026

This Privacy Policy explains how The Influencer Marketing Factory LLC (“IMF”, “we”, “us” or “our”) collects, uses and shares personal information when you visit theinfluencermarketingfactory.com (the “Site”), contact us, apply to our talent roster, or otherwise interact with us. It also explains your privacy rights and how to use them.

1. Who we are

The Influencer Marketing Factory LLC
66 W Flagler St, Suite 900, Miami, FL 33130, United States
Email: [email protected]

2. Information we collect

Information you give us

  • Contact and inquiry forms: name, email address, phone number, company, job title and the content of your message.
  • Talent roster applications: name, email address, social media handles, audience and performance metrics, portfolio links and any other details you choose to share.
  • Newsletter and report downloads: name, email address and, where asked, company and role.
  • Communications: emails and other messages you send us.

Information collected automatically

  • Device and usage data: IP address, browser type, device type, pages viewed, referring page, and date and time of visits.
  • Cookies and similar technologies: strictly necessary cookies are always used. Analytics, marketing and embedded-content cookies are used only after you accept them through our cookie banner. See section 5 and our Cookie Policy (https://theinfluencermarketingfactory.com/cookie-policy-2/).

Information from other sources

  • Public creator information: for creators we may work with, we collect publicly available profile information and performance metrics from social media platforms and influencer analytics tools
  • Business contact information: we may receive professional contact details of people at brands and agencies from business data providers and public sources, to contact them about our services

We do not intentionally collect sensitive personal information, such as government ID numbers, financial account details, health information or precise geolocation. Please do not send it to us.

3. How we use your information

  • To respond to your inquiries and provide our services.
  • To evaluate talent applications and manage our relationships with creators.
  • To find and contact creators for brand campaigns.
  • To send newsletters, reports and marketing emails you have asked for or that relate to our services. You can unsubscribe at any time using the link in each email.
  • With your consent, to analyze how the Site is used and to measure and improve our marketing.
  • To keep the Site secure, prevent fraud and fix technical problems.
  • To comply with legal obligations and to establish, exercise or defend legal claims.

We do not use your personal information for automated decisions that produce legal or similarly significant effects on you.

4. Legal bases (EEA and UK)

If you are in the EEA or UK, we rely on these legal bases:

  • Contract: to respond to requests before entering into an agreement with you and to perform our agreements.
  • Legitimate interests: to run and secure our business, evaluate creators and contact business prospects, as long as your rights do not override those interests. You can object at any time.
  • Consent: for non-essential cookies and for marketing emails where consent is required. You can withdraw consent at any time without affecting earlier processing.
  • Legal obligation: where we must keep or disclose information by law.

5. Cookies and your choices

Non-essential cookies and similar technologies, including analytics tools, advertising pixels and embedded videos, do not load until you accept the relevant category in our cookie banner. You can change your choices at any time using the cookie settings button on the Site.

We honor Global Privacy Control (GPC) signals as a request to opt out of the sale or sharing of your personal information for the browser that sends them. The older “Do Not Track” browser signal has no common standard, so we do not respond to it separately. GPC and our cookie banner give you the same control.

The third-party tools we may use, subject to your consent where required:

Provider Purpose Category
[Google Analytics 4] Site usage statistics Statistics
[Meta Pixel] Ad measurement and audiences Marketing
[LinkedIn Insight Tag] Ad measurement Marketing
[Vimeo / YouTube] Embedded videos Marketing

6. How we share information

We do not sell personal information for money. We share it only as follows:

  • Service providers: companies that host the Site, provide email, forms, CRM, analytics, e-signature and cloud storage services for us. They may use the information only to provide services to us.
  • Brand clients: with your permission, we share creator information such as your profile, metrics and rates with brands considering you for a campaign.
  • Advertising partners: only if you accept marketing cookies. Some US state laws treat this as a “sale” or “sharing” of personal information for targeted advertising. You can opt out at any time through the cookie settings button or with a GPC signal.
  • Legal and safety: when required by law, court order or a government request, or to protect our rights, users or others.
  • Business transfers: in connection with a merger, acquisition or sale of assets. We will notify you if your information becomes subject to a different privacy policy.

In the past 12 months, we have disclosed these categories of personal information to service providers for business purposes: identifiers (such as name, email and IP address), professional information, and internet activity.

7. How long we keep information

We keep personal information only as long as needed for the purposes in this policy:

  • Inquiries and business contacts: [up to 3 years] after our last interaction.
  • Talent applications: [up to 2 years] if we do not work together. Longer for creators we represent, for the length of our relationship plus any period required by law.
  • Marketing lists: until you unsubscribe.
  • Analytics data: [14 months], according to the tool’s settings.
  • Records needed for legal, tax or accounting reasons: as long as the law requires.

8. International transfers

We are based in the United States, and our service providers may process information in other countries. When we transfer personal information from the EEA or UK, we use safeguards recognized by law, such as the European Commission’s Standard Contractual Clauses (and the UK Addendum), or the EU-US Data Privacy Framework where the recipient is certified.

9. Security

We use reasonable technical and organizational measures to protect personal information, including access controls and encrypted connections. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

10. Your rights

Depending on where you live, you may have the right to:

  • know what personal information we hold about you and get a copy;
  • correct inaccurate information;
  • delete your information;
  • receive your information in a portable format;
  • opt out of the sale or sharing of your information and of targeted advertising;
  • limit the use of sensitive personal information (we do not collect it intentionally);
  • object to or restrict certain processing (EEA and UK);
  • withdraw consent at any time.

How to make a request: email [email protected] with the subject line “Privacy request”. We will verify your identity before responding, usually by confirming details we already hold. You may use an authorized agent, who must provide proof of your authorization. We respond within the time required by applicable law, usually 30 to 45 days.

Appeals: if we decline your request, you can appeal by replying to our decision email with the subject line “Privacy appeal”. If you are still not satisfied, you may contact your state attorney general or, in the EEA or UK, your local data protection authority.

We will not discriminate against you for exercising your rights.

11. California residents

This section applies to California residents and supplements the rest of this policy.

  • Categories collected in the past 12 months: identifiers; professional information; internet or network activity; and inferences about creator audiences derived from public metrics. Sources, purposes and recipients are described in sections 2, 3 and 6.
  • Sensitive personal information: we do not collect or use it to infer characteristics about you.
  • Sale and sharing: We do not knowingly sell or share the personal information of anyone under 16.
  • Shine the Light: California residents may request information about any disclosures of personal information to third parties for their own direct marketing purposes. We do not make such disclosures.

12. Children

The Site is not directed to children under 13, or under 16 in the EEA and UK, and we do not knowingly collect their personal information. If you believe a child has given us personal information, contact us and we will delete it.

13. Third-party sites and social media

The Site links to and embeds content from third-party sites and social media platforms, including our pages on Facebook, Instagram, LinkedIn, TikTok and YouTube. Their privacy practices are governed by their own policies. Where we operate a Facebook or Instagram page, Meta Platforms and IMF may be joint controllers for page insights data, as described in Meta’s terms.

14. Changes to this policy

We review this policy at least once a year. When we make changes, we will update the “Last updated” date. If a change is material, we will post a notice on the Site before it takes effect.

15. Contact us

Questions or requests about this policy:

Email: [email protected]
Mail: The Influencer Marketing Factory LLC, 66 W Flagler St, Suite 900, Miami, FL 33130, United States