The Influencer Marketing Factory

Influencer Marketing Agency

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Our Clients

These are some of our amazing clients! We have proudly worked with them on their Influencer Marketing Projects, starting from understanding their KPIs, identifying the right influencers, working on the campaign narrative, managing the execution and finalizing with tracking and in-depth reporting.

Influencer Marketing Agency

You are aware that Influencers could support your business but you don’t really know how to leverage this technique – we support our clients from A-Z when it comes to create and manage Influencer Marketing campaigns that are effective.

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Training & Workshops

Either because of budget limitation or because you want to manage Influencer Marketing campaign by yourself, we offer full immersion Trainings and Workshops that will help you understand how to create a strong ROI for your company.

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Featured on

forbes
bbc
bof
influencer-marketing-hub
businessofapps
buzzfeednews
adweek
digiday
eveningstandard
metrpoles
elle
lanacion

A Strong ROI

A lot of marketers find it challenging to calculate the accurate ROI of an Influencer Marketing Campaign. Thanks to our expertise and tools, we are able to calculate it! We will provide you extensive reporting, analytics and metrics for any of our activities. For example, if your main goal is to drive users to an eCommerce, we will track all visits, clicks and custom promo-codes usage. In this way, our clients have a funnel that will showcase how many users we have reached, how many we engaged, how many became leads and ultimately how many bought your product!

Some of our campaigns

Why Us

We’re a team of seasoned marketing professionals with decades of combined experience within the Digital Marketing and Influencer Marketing practice. We have a proven record of successful campaigns and we know how to make any Influencer Campaign work. Our process is simple and effective and our team is passionate and looking to bring your company to the next level.

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Step By Step

1. Defining with our client the goals in details

We define with our client the goals, needs and KPIs. Then we create together a timeline for all the activities.

2. Selecting the most relevant influencers

We define the target audience to hit in terms of:

  • country,
  • interests,
  • gender,
  • age

and then we select the best engaging influencers that talk to your target audience.

3. Creating the best storytelling

We create an engaging campaign that can go viral thanks to the selected and vetted influencers that will execute it in a way to maximize conversions.

4. Tracking everything

We track everything:

  • reach
  • impressions
  • likes
  • comments
  • swipe-ups
  • link clicks

and we create an in-depth report for you. In this way, we will have everything to calculate the ROI of the activity.

Our Methodology

We say we are experts in the Influencer Marketing field, but how do we really help our clients to get successful campaigns?

SET KPIs

What are your goals? What do you want to achieve with the budget allocated towards Influencers? Within which core markets? We will focus your Influencer Marketing Campaign based on your vision and achieving the goals you set.

TARGET AUDIENCE

Who are your potential customers gender, age and market-wise? What are their interests? Which social media do they use? We will help you defining this personas in order to make Campaigns that reach the right target audience.

INFLUENCER IDENTIFICATION

We will be able to match your target audience with the relevant influencers. Our clients have full access to the influencers’ target demographics and can see which ones are the perfect ones for their Influencer Marketing Campaigns.

CONTRACTING INFLUENCERS

The relationship between you and an Influencer has to involve a legal agreement where the Influencers know their rights and obligations. We will take care of having each Influencer that will be part of your Campaign sign an agreement and commit to the deliverables.

CONTENT CREATION

In order to make any Influencer Campaign successful, you cannot just rely on the Influencers following, you need to think how to best engage with their users. We will help you create concepts and content that will make the Influencers followers interact with.

TRACKING RESULTS

Tracking results is the most important thing to do when you want to understand the success of an Influencer Marketing campaign. We will put in place tracking pixels and tools that will provide you extensive reporting and tangible metrics for any of the activities.

Contact Us (For Brands)