Reels Influencer Marketing Agency

Our Influencer Marketing Agency Helps Your Brand Get In Front of Gen Z and Millennials on Reels.
reels influencer marketing agency

Why Reels?

Reels is the #1 TikTok competitor made by Instagram. Reels lets users make and share 15-second video clips set to a vast catalog of music. Instagram Reels is an entertainment app built for creators, artists and influencers.

Similar to TikTok, creators can also remix audio from other users’ videos. Reels’ users, like TikTok, can see their clips go viral in a “Featured Reels” section of the most popular videos.

Target Audience

Our priority is to accurately determine your target audience by identifying your current and potential customer base. This information will allow us to match your business or brand with best relevant Instagram Reels creators.


Lastly, we will discuss with you your business’ goals, tone of voice, and storytelling.  The next step would be to focus on creativity and content: We will assist you with structuring and executing influencer marketing activities, to ensure that we catch the user’s attention on Instagram Reels.

Our Reels creators and influencers will make trendy and viral videos that will generate awareness of your product or service. We will track every campaign metrics, and an extensive report will be created for you at the end of each marketing campaign.

Why Choose Us?

  • We are committed to delivering a high ROI through our specialized tools and knowledge
  • Our team is globally dispersed, with offices in New York, NY, and Miami, FL, and employees in cities such as London, Amsterdam, Paris, Madrid, Berlin, and Dallas
  • From setting your brand’s KPIs to identifying the perfect influencers and delivering campaign analytics, we offer a complete influencer marketing solution
  • We’ve had the privilege of working with renowned brands like Hilton Hotels & Resorts, UnitedHealth Group, Snapchat, Amazon, and Bud Light
  • We’ve been named as a finalist in The Drum Marketing Awards USA and have a five-star rating on Glassdoor
  • In addition to helping brands, we also support influencers in landing more brand deals and PR opportunities
  • Our diverse team includes digital marketing experts, media professionals, and skilled campaign managers

Frequently Asked Questions

Why do brands need a Reels influencer marketing agency?

Brands benefit from a Reels influencer marketing agency’s expertise in navigating the platform’s unique features. The agency can identify suitable influencers, manage contracts, and oversee campaigns, ensuring a higher ROI and saving the brand valuable time.

How can an agency optimize the reach of a Reels influencer campaign?

An agency, like The Influencer Marketing Factory, can enhance the reach of a Reels campaign through aspects such as audience targeting, A/B testing, and performance analytics. By understanding the brand’s target audience, they can select influencers who resonate well, fine-tune content, and make data-driven adjustments.

Why is Reels an effective platform for influencer marketing?

Reels is effective for influencer marketing due to its engaging, short-form video format. The platform also taps into Instagram’s large user base, offering a ready audience for brands. Creative tools enable innovative storytelling, making campaigns more compelling.

How does Reels' format benefit brands compared to other platforms?

Reels’ short-form video content captures attention within seconds, offering an advantage over platforms with long-form content. The seamless integration with Instagram allows brands to use their existing followers and Instagram’s ad infrastructure for a cohesive marketing strategy.

How does Reels influencer marketing improve brand awareness?

Influencer marketing on Reels boosts brand awareness by leveraging the platform’s high engagement rates and shareability. The short, compelling videos can go viral, reaching a broader audience and increasing brand visibility.