The influencer talent agency that handles the business side

You make the content. We pitch brands, negotiate your deals, review your contracts and chase your invoices. TikTok, Instagram and YouTube creators work with us to earn more and grow faster.

2K+Brand deals

300M+Views

54M+Combined followers

Brands our influencers have partnered with

From viral TikToks to long-form YouTube integrations, our creators bring brand campaigns to life on every major platform.

Beauty & fashion

Creator partnerships across skincare, haircare, apparel and accessories.

Food & grocery

Creator partnerships across restaurants, grocery, meal kits and delivery.

Home, tech & everyday

Partnerships across appliances, software, entertainment, household care and everyday retail.

What we take off your plate

One team runs the business side of your channel. You keep creating.

Outbound brand pitching

We don’t wait for brands to find you. We pitch you to the ones that fit your audience.

Inbox management

We sort brand emails, filter out spam and lowball offers, and reply fast so good deals don’t go cold.

Deal negotiation

Fees, usage rights, exclusivity, deliverables. We negotiate all of it so you get paid what your content is worth.

Agreement review

We read every contract before you sign. Payment terms, usage, revisions. No surprises later.

Invoicing and payments

We send the invoices, track due dates and follow up with brands that pay late.

Growth strategy

Content and posting strategy for TikTok, Instagram and YouTube. Built to grow your audience and your rates.

PR mailers

We get you on brand PR lists, so new launches show up at your door.

Events and activations

Invites to brand launches, events and activations. Meet the people behind the budgets.

Why creators choose us

A dedicated manager

One person who knows your channel, your goals and your rates. Not a ticket queue.

Official platform partner

We’re official partners of TikTok and YouTube. That means platform insights, early feature access and direct support.

We know the brand side

The Influencer Marketing Factory also runs influencer campaigns for brands. We know how budgets get set and what brands look for in a creator.

20% on what we secure

A straightforward commission on the opportunities we bring you. We earn when you earn.

Some of our talent

We represent creators from different cultures, genders and niches. This diversity strengthens the work we deliver on both sides.

The Pease Family

Briana Richardson

Yida & Kylo

Cassandra Martin

Venice Wong

Shanisse Palmer

Mari Deal

Kevin & The Triplets

Amanda Jackson

Laura Lucks

Ronni

Jennifer Huerta

Recent talent partnerships

@laura_lucks Crabfest is back for a limited time only at @Red Lobster!!!!🦀🦀🦀 As a crab lover, these new flavors are so good!✨#ad #Crabfest #redlobster #familydinner #eatingoutwithkids ♬ original sound – Laura Lucks

@grwm.solene1 Do my hair with me using @Not Your Mother’s You can get these directly at @Ulta Beauty or through the link in my Stories! #NYMPartner #ad ♬ original sound – grwm.solene1

@mommiesjade Summer with kids is no joke 😅 So we’ve been doing family date nights at Panera and it’s been a game changer. No dishes. No cleanup. No “what’s for dinner” stress. If you’ve been putting off quality time because the kids are always around take them with you. Panera’s got the chill vibes, free WiFi, and food everyone actually eats. This is your sign to try a family date night this week @PaneraBread 💬 Comment PANERA and I’ll send you our go-to order! Save this for your next “I can’t do another dinner at home” night 📌 #panerapartner #panerabread #panera #momlife #family ♬ original sound – Shanisse | Ella & Royce Mom 💕

Shaping the conversation at VidCon

As a premier sponsor of VidCon, we sit on industry panels and meet brands face to face. It’s where our creators connect with marketing leaders and turn ideas into campaigns.

Watch our behind-the-scenes from the biggest creator event of the year.

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Featured in

Leading publications have featured our work and insights on the future of influencer marketing.

Frequently asked questions

What is a talent agency for creators and influencers?

A talent agency represents digital creators and runs the business side of their careers: brand partnerships, contracts, payments and long-term growth. The Influencer Marketing Factory is a talent agency for social media influencers that helps creators turn their content into a real business.

What does The Influencer Marketing Factory handle for its talent?

Outbound pitching to brands, inbox and email management, deal negotiation, agreement review, invoicing and payment follow-ups, and social media growth strategy. We also get our creators on brand PR lists and invited to events and activations.

How do talent agencies help creators monetize their content?

By opening more revenue streams and negotiating better terms on each one. That includes sponsored content, long-term brand partnerships and platform-specific opportunities on TikTok, Instagram and YouTube.

How do talent agencies connect influencers with brands?

Through brand relationships and data. We look at your audience demographics, engagement and content style, then pitch you to brands that fit. Because The Influencer Marketing Factory also runs campaigns for brands, we know what they look for in a creator.

What is the application process to be considered for The Influencer Marketing Factory talent?

Send us your portfolio, your key metrics and a short note on what you want to achieve. Fill out our form. We review every application and reach out if your profile matches what we’re looking for.

How do talent agencies calculate commissions for creators and influencers?

Most agencies take a percentage of the revenue they generate for you. Rates vary with the scope of services. The Influencer Marketing Factory takes a straightforward 20% commission on the opportunities we secure.

What types of social media platforms do talent agencies specialize in?

We focus on TikTok, Instagram and YouTube, where monetization and engagement are strongest. As official partners of TikTok and YouTube, we give our creators early access to new features and dedicated platform support.

Ready for bigger brand deals?

Send us your profile and your numbers. If you’re a fit, we’ll reach out.