Your content has power—let’s make sure you’re getting what you deserve. As a leading influencer talent agency for social media influencers, we help creators and influencers secure high-value sponsorships and deals on TikTok, Instagram, and YouTube. Our proven approach helps you grow your following, monetize your content, and build long-term success in the creator economy.
Brands Our Talent Has Partnered With
The biggest brands trust our diverse group of creators to bring their campaigns to life. From viral TikTok moments to high-impact YouTube collaborations, we help pair influencers with the right brand partners to drive results across every major platform.
Our Mission for Creators
Your talent, your voice, your brand—we’re here to help you take it a step further.
At The Influencer Marketing Factory, we work closely with our creators to develop a creative strategy that helps you achieve your goals.
We secure partnerships that make sense for you, amplify your personal brand, and open doors to bigger opportunities. From negotiating top-tier deals to providing PR exposure and long-term career guidance, we make sure every move you make adds real value.
It’s Not About Buzzwords for Us
At The Influencer Marketing Factory, we take immense pride in representing a diverse spectrum of talent from varied cultures and genders. Inclusivity is not just a buzzword for us—it’s fundamental. This diversity enriches our agency, fostering creativity, broadening perspectives, and driving universal representation in the digital era.
Shaping the Future of Influencer Marketing at VidCon
As a premier sponsor of VidCon, our influencer talent agency leads conversations that shape the future of influencer marketing. From industry panels to face-to-face brand connections, we collaborate with top creators and marketing leaders to transform ideas into impact. Watch this video for our behind-the-scenes views at the biggest creator event of the year.
Some of our Amazing Talent
@blobrosss
Briana Richardson
Moriah
@lottie..weaver
@alvaro.romero
Reyna
8K+
Brand deals
300M+
Views
54M+
Combined followers
Recent Talent Partnerships
Why Top Creators Choose Us
We transform raw talent into industry-leading success stories. Every aspect of our agency—from dedicated management to exclusive platform partnerships—delivers exceptional results.
ONE-ON-ONE SUPPORT
Every creator receives a committed team member who champions their vision by securing premium brand deals, negotiating dream partnerships, and uncovering new opportunities. Your success drives everything we do.
OFFICIAL PARTNERS
As an official partner of YouTube and TikTok, we leverage exclusive platform insights, early feature access, and direct support channels to keep creators ahead of industry trends and opportunities.
PR OPPORTUNITIES
Featured in top-tier publications ourselves, we leverage established media relationships to secure high-impact coverage that elevates influencers' credibility and expands their influence.
BRAND DEVELOPMENT
We transform our creators’ influence into a lasting empire. From podcast launches to merchandise lines, we help diversify their revenue streams and build a brand that endures beyond social media.
Word Has Gotten Out
Respected publications have spotlighted our work, recognizing the impact we make in influencer marketing. From industry insights to standout campaigns, we’re shaping the conversation—and people are paying attention.
Frequently Asked Questions
What is a talent agency for creators and influencers?
A talent agency specializes in representing digital creators, guiding their career development, and maximizing their earning potential. They manage the business side of content creation—from securing brand partnerships to negotiating contracts and developing long-term growth strategies. The Influencer Marketing Factory does exactly this, serving as an elite talent agency for social media influencers that helps creators transform their passion into a thriving business.
How do talent agencies help creators monetize their content?
An influencer talent agency unlocks multiple revenue streams for creators through strategic partnerships and content optimization. This includes securing sponsored collaborations, developing merchandise lines, creating exclusive content opportunities, and maximizing platform-specific features. At The Influencer Marketing Factory, our official platform partnerships with TikTok, Instagram, and YouTube enable us to identify emerging monetization opportunities before they become mainstream.
How do talent agencies connect influencers with brands?
Influencer talent agencies maintain extensive networks of brand relationships and employ data-driven matching strategies to ensure authentic partnerships. They analyze audience demographics, engagement patterns, and content style to identify the perfect brand-creator fit. The Influencer Marketing Factory leverages our official platform partnerships to access exclusive opportunities and industry insights, enabling more strategic and valuable collaborations.
What are the benefits of joining a talent agency for content creators?
Joining a social media talent agency, like IMF, provides content creators with professional guidance, negotiation expertise, and access to premium opportunities while handling the complex business aspects of content creation. This support system allows creators to focus on what they do best—creating engaging content—while their business interests are expertly managed. At IMF, we also offer legal and financial guidance, ensuring our creators’ long-term success.
What is the application process to be considered for IMF talent?
The standard process involves submitting a portfolio, detailed metrics, and a statement of intent to demonstrate both creative ability and business potential. For consideration at The Influencer Marketing Factory, please fill out our form or email [email protected]. Our team will review your application and reach out if your profile matches our criteria.
How do talent agencies calculate commissions for creators and influencers?
Commission structures in the industry are typically percentage-based, calculated from revenue generated through brand partnerships, sponsored content, and other monetization channels. Rates vary based on the scope of services provided and the agency’s level of involvement. The Influencer Marketing Factory maintains a straightforward 20% commission on the opportunities we secure.
What types of social media platforms do talent agencies specialize in?
A talent management agency for influencers works across all major social platforms, with a particular focus on those offering the strongest monetization potential and audience engagement. Key platforms include TikTok, Instagram, and YouTube, each requiring unique content strategies and partnership approaches. As official partners of TikTok and YouTube, The Influencer Marketing Factory provides creators with early access to new features and dedicated platform support.