Paid Media Agency
We are a Performance-Driven Paid Media Advertising Agency. Maximize your TikTok, YouTube and Instagram ROAS and lower your CPA with amazing UGC content.Some of our amazing clients
To unlock exponential growth on TikTok, Instagram and YouTube! You can reach your target audience with pinpoint accuracy, fostering brand engagement, and driving conversions like never before. Our specialized strategies will connect your brand to consumers on a personal level. Join us and transform your business through the power of social media marketing.
Amplify Your Organic Content!
Boost your organic content with paid media amplification to scale reach, drive more traffic and increase your conversions.
YouTube is the second-largest search engine and the largest website globally, with a highly engaged user base often interacting with branded content. This offers in-depth reporting as part of Google’s network, giving advertisers unique insight and opportunities to reach vast audiences effectively.
Skippable & Non-Skippable In-Stream Ads, In-Feed & Responsive Video Ads
Average CPV: $0.10-$0.30
The algorithm promotes content based on user engagement and provides potential for virality through the “For You” page. This feature can significantly amplify the reach of well-performing ads, making platforms incredibly strong for brand awareness, and presents an opportunity for mass exposure at reduced costs.
Spark & In-Feed Video Ads
Average CPC: $0.10-$0.30
Instagram’s user base is highly engaged and often interacts with branded content. Offering different visual formats such as photos, videos, and stories, Instagram, being a part of Meta’s network, allows the importation of customer lists to reach similar audiences across Facebook and Instagram.
Story & In-Feed Photo & Video ads
Average CPM: $5-$6
A few examples of our Paid Media Amplification
@ocedarclean Trying to clean those stubborn spots in between your tile? Our Scrunge® Sponge can help you get the job done! ✨🧼 #OCedarClean #OCedar #ScrubASMR
♬ original sound - O-Cedar
The Influencer Marketing Factory X O-Cedar
@dragonsandspaceships The way some books make you feel once you finish them… #booktok #feelings
♬ I Really Love You - Official Sound Studio
The Influencer Marketing Factory X Ippen Digital
@clintonsvatos Toasty Dip with Cinnamon Toast Crunch NEW Creamy Cinnamon Spread. @CinnamonToastCrunch #ad #cinnamontoastcrunch #camping #campingfood #campingsnacks #creamycinnamonspread #poormanscomfortfood
♬ original sound - Clint Svatos
The Influencer Marketing Factory X Cinnamon Toast Crunch
Our Paid Media Amplification Process
Strategy
Through competitor research, analysis of past campaign data, and brainstorming, we pinpoint your customers, distinguish your unique selling propositions, and explore various content angles.
Influencer Identification
We select the appropriate influencers according to your target audience and the specific content format you are seeking.
Content Production
We edit the content and develop several variations to conduct A/B testing on TikTok, Instagram and YouTube.
Optimization
We execute advertisements to establish a benchmark Cost Per Acquisition (CPA) for our specified campaign. Then, we modify the most successful ads to produce high-performing variations.
Target Audience
Reach targeted users who will engage with your social media ads. Include details like gender, age, location, languages, and interests for a demographic profile.
Share with us your desired audience, and we’ll craft the most effective ads to achieve your objectives.
What’s included
Done-For-You
Leave your content engine to us, allowing you more time to concentrate on the essentials.
Creative Direction
We synergize our in-house creativity with our network of talented creators to formulate distinct content perspectives.
ROI-focused
With the support of our specialized conversion experts, we refine our creators’ content to boost conversions to their fullest potential.
Scalable
By optimizing our operations, we empower you to generate hundreds of visual assets monthly.
Why Us
The Influencer Marketing Factory is one of the most globally-recognized Influencer Marketing Agencies.
Our agency is already working with great brands such as META, Amazon, Coca-Cola, Unilever, SONY Music, Universal Music, Hasbro, BudLight, Warner Music Group., Google, and many more.
This is what we will help you with:
- Ads Creation
- Ads Management
- Ads Optimization
- Organic Influencer Marketing Campaign (extra budget)
Our Agency Was Featured On
Frequently Asked Questions
Why should a brand consider investing in paid media advertising?
Paid media advertising allows brands to precisely target their desired audience. By investing in these services, brands can enhance visibility, reach specific demographics, and drive more controlled and measurable marketing efforts.
How can paid media advertising increase a brand’s reach?
Paid media advertising can provide a brand with access to a vast network of platforms and channels. This extended reach enables a brand to connect with potential customers that might otherwise remain untapped through traditional or organic means.
What are the advantages of using paid media advertising for targeting specific demographics?
Paid media advertising allows for detailed targeting based on factors such as age, location, interests, and behaviors. This enables brands to create more personalized and relevant advertising, leading to higher engagement and conversion rates.
How does paid media advertising offer more control over a brand’s marketing efforts?
With paid media advertising, brands can control budgets, choose specific platforms, and adjust campaigns in real time. This flexibility ensures that brands can adapt to market changes and optimize their advertising efforts for the best possible results.
Can paid media advertising provide measurable results, and how does this benefit the brand?
Yes, paid media advertising offers detailed analytics and reporting tools that help brands track the performance of their campaigns. This data-driven approach allows brands to understand what’s working and what isn’t, enabling them to make informed decisions and improve ROI.
How does paid media advertising compare to organic reach in terms of efficiency and effectiveness?
While organic reach relies on naturally occurring engagements, paid media advertising ensures that a brand’s content reaches a larger and more targeted audience quickly. This often results in a more immediate impact, making it an efficient and effective way to boost brand awareness and sales.