16 Feb We Made a Splash on TikTok with Vessi Footwear: 3.8M Views & 100% Dry Socks
Posted at 21:00h in Case Study
Vessi Footwear, The World's First Waterproof Knit Shoes, partnered with The Influencer Marketing Factory to run an influencer marketing campaign focused on promoting its products across the US Market.
Our Solution
Our influencer marketing agency identified 8 TikTok influencers to create 1 TikTok video each to creatively showcase in a funny and entertaining way how Vessi Footwear are 100% waterproof #nomorewetsocks.
Results
45167889
TikTok Combined Followers
3855679
TikTok Views
10657
Link Clicks
5631377
TikTok Hashtag Reach
868261
TikTok Likes
2665
TikTok Comments

Some Of The Influencers Content
@haueterfamily@vessifootwear are 100% waterproof so even in a dangerous blizzard our feet stay dry 🥶 click the link to get yours now ##vessi ##nomorewetsocks ##ad♬ original sound – haueterfamily
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