Influencers were contracted to create 1 post and 4 stories on their Instagram account.
Based on the 4 influencers part of this reporting, the cumulative reach of this activity has been of 1,632,000 users.
The cumulative number of content produced for this activity has been of 24 deliverables. Overall, the quality of comments and brand awareness brought to the influencers community is really high and qualitative. The interest of targeted users is shown by sticker taps and Swipe up results.
These 4 influencers reached a total of 1,632,086 followers, collecting 731,194
Instagram story impressions, 2,194 clicks to the brand’s eCommerce and 9,255 sticker taps.