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Early March this year, the Sidemen, a popular YouTube group, launched their very own breakfast cereal. Just two weeks later, they'd sold a staggering 100,000 boxes. How did they pull off such impressive numbers? Not through old-school TV or newspaper ads. Instead, they collaborated with fellow YouTubers who showcased the cereal through captivating reviews and unboxing videos. Unlike Instagram and TikTok,...

TikTok is one of the most popular social media apps that you can find out there in the world. More than 800 million people have downloaded TikTok as of now. When you are using TikTok, you will be able to mime to a soundtrack and upload video clips. As of now, TikTok supports uploading video clips up to 1 minute. On...