Mobile Game Marketing Agency
Based in the US, The Influencer Marketing Factory is a global agency excelling in delivering profitable influencer campaigns on major platforms such as TikTok, Instagram, and YouTube.
We offer comprehensive services that span from idea inception to successful campaign execution. Our role includes assisting brands — mobile games among them — in identifying the ideal influencers while rigorously tracking campaign results.
Our Clients
Is Influencer Marketing for Mobile Games the Correct Choice for Me?
In a market that experienced a remarkable six billion surge in mobile game downloads, reaching nearly 90 billion in 2022, influencer marketing is your ticket to standing out. Partnering with influencers gives you direct access to an engaged audience poised to become long-term players.
As a leading influencer agency, we’ve collaborated with diverse mobile game personalities. Beyond expanding your game’s reach, we focus on authentic connections and compelling narratives. Through strategic partnerships, we ensure genuine engagement and boost brand profile in mobile gaming.
Our Mobile Game Influencer Marketing Services
Our agency tailors strategies and approaches for each mobile game client we serve, focusing on:
Influencer Marketing
As a comprehensive influencer marketing agency, we oversee the entirety of your global campaigns. We handpick influencers whose values mirror your brand and create authentic stories that engage your audience. Utilizing precise KPIs, we assess each influencer’s impact on conversions. Our scalable strategies yield a rich array of content, ultimately fueling meaningful growth for your mobile game.
Content Creation
Working with content experts, we boost your mobile game’s online profile with custom content designed for major platforms like TikTok, YouTube, and Instagram. We secure full media rights for all our videos, making them adaptable for any online channel, including ads. Furthermore, we curate an editorial calendar that aligns with current social media trends, complemented by pertinent captions and hashtags.
Advertising
Our tailored services allow you to connect with diverse audience segments — such as age, interests, or gender — on your social channels. We craft geo-targeted ads that harmonize with your mobile game’s unique tone, generate engaging content, and optimize ads for maximum visibility. With weekly updates for complete transparency and an emphasis on authentic representation, we enhance your mobile game’s brand story, all while prioritizing ROAS for lucrative campaigns.
Talent Managing
We specialize in talent management across social media platforms like TikTok, Instagram, and YouTube. We not only secure optimal agreements for influencers and creators but also amplify their brands through strategic PR. Our skilled negotiations ensure that contracts align with each talent’s individual ethos. We work to elevate their standing in the industry and use PR to craft a favorable public image.
Creator Economy Research
We help you carry out both quantitative and qualitative research to collect valuable insights and viewpoints from creators about your mobile game and its offerings.
✓ In-depth Conversations (30-minute to one-hour interactions with creators)
✓ Quantitative Surveys (Involving up to 5,000 respondents)
✓ Face-to-face and Online Discussion Forums
As Featured In
Why Choose Us as Your Mobile Game Influencer Agency
Engaging Content
Creating content designed to engage and maximize interactions among influencer followers.
Audience Targeting
Customizing campaigns to cater to specific demographics, preferences, and popular social platforms.
Influencer Matching
Pairing mobile game companies with influencers who resonate with the intended audience.
Contract Transparency
Fine-tuning legal agreements to specify duties, rights, and anticipated outcomes.
Performance Monitoring
Employing analytical tools for in-depth evaluation and outcome reporting.
KPI Setting
Aligning campaigns with your mobile game's core values, mission, and predetermined goals.
Some of Our Mobile Game Case Studies
Frequently Asked Questions
How do you market a mobile game successfully?
Successfully marketing a mobile game involves a strategic blend of social media advertising and influencer collaborations. We can assist you in achieving maximum visibility for your game.
What is the role of influencers in the gaming industry?
Influencers serve as trusted voices, introducing new games to their engaged audiences. We can help you partner with the right personalities to create buzz around your mobile game.
How is influencer marketing changing the game?
Influencer marketing is revolutionizing customer engagement by leveraging the genuine connections influencers have with their followers.
What do gaming influencers do?
Gaming influencers connect with their audience by playing, reviewing, and showcasing games, driving awareness and interest.
Interested in Working Together?
Our global influencer marketing agency offers all-encompassing services for a variety of sectors, including mobile games, underpinned by a data-centric approach that zeroes in on KPIs, ROI, and conversion metrics.
If you’re interested in working with us, just fill out our contact form. We’ll review your brand and reply very soon.