Our influencer marketing agency identified 6 US-based TikTok creators with a cumulative reach of 42.8M followers that created one TikTok video each using the hashtag #VisitKoreaFromHome.
The goal of the campaign was to inspire and educate Gen-Z/Millennial audiences about Korea as a travel destination as well as its culture from the comfort of their own homes. Listening to popular KPOP music, trying out delicious Korean sweets and dishes as well as sharing Korean hidden gem destinations to add to your bucket list!
The 6 TikTok initiators of this campaign challenged their fans to create a TikTok video that showed their favorite aspects of Korean culture in order to enter the prize giveaway!
