University of Texas in Austin invited Alessandro to talk about influencer marketing, how to identify influencers, and how an influencer marketing agency works.
Alessandro Bogliari is a Digital Entrepreneur and Growth Marketer. He is the Co-Founder & CEO of The Influencer Marketing Factory, a global influencer marketing agency that helps brands and companies launch influencer marketing campaigns on TikTok, Instagram and YouTube. Alessandro is also a member of the Forbes Agency Council and Fast Company Executive Board.
Public speaking and appearances
How To Identify The Right Influencers
TikTok Influencer Campaign Optimization
Alessandro spoke about “How to optimize your TikTok marketing campaigns” at the virtual event organized by Tiked Asia.
How to Monetize Your Social Media Accounts
Alessandro joined Cheddar New’s “Stretching Your Dollar” to provide tips on social media monetization and ways to diversify your offerings.
How To Use Instagram For Your Business
Alessandro spoke in front of 2,000 business people during Dr. Cerè’s Event in Milan, Italy about the secrets of valuable Instagram growth.
The Importance of Being Mobile First
Alessandro spoke at the Altagama Mexico Event in front of the 20 most important luxury brands in the world about digital marketing and mobile-first.
What The Heck is TikTok?
Alessandro explained what TikTok is in front of hundreds of people at the Kidscreen summit in Miami, an event about Kids Entertainment.
Articles about Alessandro and his work
Yahoo! Finance - How Alessandro Bogliari Became a Worldwide Influencer Marketing Expert in Just 2 Years
eConsultancy: A day in the life of… Alessandro Bogliari
Inc: How this agency used TikTok to grow from 0 to multimillion-dollar revenue in less than two years
MIT Technology Review: A guide to the TikTokish apps that want to be the next TikTok
Featured on BBC: TikTok's young fans 'exploited' for digital gifts
My Interview On Corriere Economia: "Alessandro: 28 anni, digital marketer in America"
Featured on BOF: How Will Fashion Find Validation Without Instagram Likes?
Featured on ELLE: "Instagram is giving problems to influencers"
Articles by Alessandro:
Un algoritmo per l’influencer marketing (Harvard Business Review)
Four Ways Influencers Can Make Money On TikTok (Forbes)
3 Things You Have To Take In Consideration Before Collaborating With Influencers
3 Low-Cost Video Tools for Social Media Marketers
How To Use Instagram Hashtags Properly
Five Steps to Take Before You Launch a Digital Marketing Campaign
TikTok: how to get the best out of it
How To Integrate TikTok In Your Digital Marketing Strategy