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This June, Jimmy Donaldson, aka MrBeast, became the first creator to surpass 500M subscribers on YouTube, with his holding company, Beast Industries, valued at $5.2B. The biggest names in the creator economy now run major entertainment studios, product lines, and media companies. As Sean Atkins, CEO of Dhar Mann Studios, told Net Influencer, content creators are now “building real media...

The Surge of Influencer Entrepreneurship in the Food Industry Regardless of your niche as a creator, stepping into the food industry is a popular first step toward building an entrepreneurial empire. Experienced creators with followings from micro to macro understand the complexities of influencer marketing, social media management, and developing a remarkable brand voice, all of which are essential skills when...