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Every company is aware of the benefits that come with having a great Instagram strategy or being active on Facebook but very few companies have bothered truly investing time and resources into TikTok. Even though it is the sixth-largest social network, TikTok often does not get the attention it deserves. [caption id="attachment_2927" align="aligncenter" width="900"] Source[/caption] The benefits of using TikTok as part of...

If you have never worked on an influencer marketing campaign before, but are interested in doing so, we know it can sometimes be overwhelming to know where to begin. Here at The Influencer Marketing Factory, we have provided some of our best tips and tricks for crafting a campaign that performs well, and allows you to start forming an influencer...