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This June, Jimmy Donaldson, aka MrBeast, became the first creator to surpass 500M subscribers on YouTube, with his holding company, Beast Industries, valued at $5.2B. The biggest names in the creator economy now run major entertainment studios, product lines, and media companies. As Sean Atkins, CEO of Dhar Mann Studios, told Net Influencer, content creators are now “building real media...

How Creators are Influencing Tourism Source: IShowSpeed You may have heard of the Taylor Swift effect, but what about the IShowSpeed effect? In today’s creator economy, influencers are playing a larger role as cultural curators, from kickstarting trends and developing viral brands to, now, influencing global tourism. Streaming sensation IShowSpeed is currently embarked on a worldwide tour, visiting exciting countries and livestreaming his...