01 Feb Turning Your Content Into a Customer Acquisition Channel with Daniel Markovits (Creators + Community @ LinkedIn)
On this week’s episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, is joined by Daniel Markovits, Creator and Community Manager at LinkedIn, the largest professional network in the world. Tune in to hear insights into the existing creator economy landscape and gaze into the future of content creation and consumption globally.
Daniel’s LinkedIn: https://www.linkedin.com/in/dani-markovits/
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Show Notes:
(03:39) – Evolution of creators within LinkedIn
(06:10) – The featured creator tools within LinkedIn
(08:52) – Unlocking content opportunities
(12:06) – Minute Media experience
(13:31) – Media scalability
(16:22)- Sustainability within a niche community
(18:33) – Attention and distribution
(21:40) – Behind the scenes
(24:06) – Sports in media
(26:40) – Sports partnerships
(32:04) – Current audience statistics
(33:55) – Connecting humans and AI
(38:30) – Q&A