17 Nov The 7 Best Influencer Marketing Agencies in Tianjin, China
In today’s digital age, influencer marketing has skyrocketed, turning ordinary individuals into powerful voices for brands. Key Opinion Leaders (KOLs), especially, play a pivotal role in this landscape. Originating from China, KOLs are not just influencers; they’re respected figures within their communities who hold substantial sway over their followers. With the growing relevance of influencer marketing, many businesses are seeking the expertise of specialized agencies to tap into this gold mine, particularly in bustling hubs like Tianjin.
1. The Influencer Marketing Factory
The Influencer Marketing Factory stands out as a global agency dedicated to supporting businesses in leveraging the power of influencers. We offer end-to-end services, ensuring that campaigns are not only launched but are also effective. We pride ourselves on creating authentic, scalable, and ROI-oriented social media campaigns, particularly on platforms like TikTok, Instagram, Triller, and YouTube.
We have a well-connected portfolio of Chinese influencers whom we call on to reach the correct demographics. Beyond this, we also assist in content creation, ensuring that it resonates with and entices their followers and encourages interaction. We also address legal aspects. Every influencer we partner with engages in a clear contractual agreement, guaranteeing a seamless process from beginning to end.
Ready to elevate your brand? Connect with us and discover how The Influencer Marketing Factory can amplify your digital footprint today!
- Headquarters: Miami, USA (Serving Tianjin)
- Founded: 2018
- Email Address: [email protected]
- Website: https://theinfluencermarketingfactory.com/
- Phone Number: +1 (800) 469-9753
- Address: 66 West Flagler Street, Suite 900 – #1178, Miami, FL 33130, USA
- Specialization: Global Influencer Marketing, ROI-Oriented Campaigns, Paid Advertising
- Clients: Envato, Ablo, Warner Music Group, Gismart, FinTron Invest
2. Hi-Com Asia
HI-COM is a recognized digital marketing agency in Shanghai that specializes in enhancing brand visibility, building relationships, and supporting eCommerce ventures. Catering primarily to the Chinese demographic, HI-COM offers influencer services that encompass content creation, the initiation of KOL, and live-streaming campaigns.
A significant aspect of HI-COM’s service portfolio is its customized social media strategy. This is formulated based on the specific product type, the intended audience, and the project’s objectives. Additionally, they provide listening services, where they collate and interpret data to gauge a brand’s niche performance, pinpointing both opportunities and challenges.
- Headquarters: Shanghai, China (Serving Tianjin)
- Founded: 2016
- Email Address: [email protected]
- Website: https://www.hicom-asia.com/
- Contact: +86 (186) 1813-2520
- Address: 288 Yuyao Road, Room 406, Shanghai, Jingan District 200040, CN
- Specialization: Multilingual Communication
- Clients: Toyota, BMW, Auchan
3. PLTFRM
Established in 2012 in Shanghai, PLTFRM is a collaboration between Chinese and French experts, aiming to bridge business and creativity. The team is a blend of international members, providing a global perspective while operating primarily in China. Their services range from design strategy, which encompasses qualitative and quantitative research, semiotic analyses, and branding, to marketing efforts that include social media, KOL, and video production.
PLTFRM operates based on several core values. They prioritize integrity in their actions and decisions, emphasizing respect for individuals, the environment, and legal guidelines. With over ten years of experience, they have assisted numerous companies, including Spalding, Jabra, and BIC, in leveraging Chinese influencers to enhance their brand presence.
- Headquarters: Shanghai, China (Serving Tianjin)
- Founded: 2012
- Email Address: [email protected]
- Website: https://www.pltfrm.cn/
- Contact: +86 (21) 6232-6733
- Address: Suite 407, Building 1, 733 Wanhangdu Road, Jing’an District, Shanghai, CN
- Specialization: Ideation Workshop
- Clients: TechnoGym, Charles Garnier, Migros
4. ICONKOL
ICONKOL serves as a KOL agency in China, dedicated to bridging the gap between brands and their target demographics via influential personalities. Recognizing that peer recommendations significantly influence Chinese consumer purchases, their strategy is tailored to harness this behavior for brand growth.
ICONKOL has executed campaigns for a range of brands. For OtterBox, their campaign with seven influencers reached 13.2 million impressions on Weibo posts, 1.82 million hashtag views, and 59,000 WeChat article reads. They also worked with Real-U, an Australian skincare brand, employing a phased strategy that resulted in 18.9 million views of the brand’s posts on Weibo.
- Headquarters: Hong Kong, China (Serving Tianjin)
- Founded: 2016
- Email Address: [email protected]
- Website: https://iconkol.com/
- Contact: N/A
- Address: Room 702, 7/F, Fu Fai Commercial Centre, 27 Hillier St, Sheung Wan, Hong Kong, HK
- Specialization: Social Media, KOL Marketing
- Clients: OtterBox, Real-U, Ocean Grounds
5. PARKLU
PARKLU, part of Launchmetrics, is a global digital marketing agency with offices in London, Milan, and Munich, among others. However, they also have a Shanghai office focusing on the Chinese market. The company has developed a software solution that facilitates the matching, management, and measurement of a brand’s influencer activities in China.
PARKLU’s analytical capabilities also allow brands to gather data on their performance by examining KOL campaigns and tracking activity on global media platforms like TikTok, Douyin, and WeChat. This feature is designed to help customers evaluate their marketing ROI across different channels, including print, online, and social media.
- Headquarters: New York, USA (Serving Tianjin)
- Founded: 2002
- Email Address: [email protected]
- Website: https://www.parklu.com/
- Contact: N/A
- Address: 115 East 23rd Street, New York, NY 10010, US
- Specialization: Influencer Marketing, PR Monitoring
- Clients: Abercrombie & Fitch, Laura Mercier, Erno Laszlo
6. Shanghai Jungle
Shanghai Jungle was established in 2013 with the goal of helping Western businesses understand and enter the Asian market. The team consists of a combination of international and Chinese experts, offering insights into various aspects of conducting business within China, including understanding cultural differences and legal requirements.
One successful collaboration was with Graccioza, a Portuguese brand known for luxury bath linens. It entailed assisting the brand in establishing relationships with influential figures and facilitating the establishment of a subsidiary in Shanghai over the course of 2021.
- Headquarters: Shanghai, China (Serving Tianjin)
- Founded: 2013
- Email Address: [email protected]
- Website: https://www.shanghaijungle.com/
- Contact: +86 (150) 0008-6214
- Address: Room 1307, 841 Middle Yan’an Road, Jing’an District, Shanghai, CN
- Specialization: Branding, Online Marketing, WeChat
- Clients: Graccioza
7. NinjaPromo
With a database of global influencers, including both nano and mega Chinese KOLs from various sectors, NinjaPromo caters to brands seeking to enter diverse market segments. As consumers increasingly turn to influencer recommendations over traditional branded content, the agency facilitates businesses in reaching these audiences.
Among their clients are notable names like Bitcoin.com and Iqoniq. They’ve also worked with Affyn, a metaverse gaming company, which NinjaPromo helped achieve 250% growth in five weeks, showcasing their strategic proficiency in rapid business expansion and brand development.
- Headquarters: London, UK (serving Tianjin)
- Founded: 2017
- Email Address: [email protected]
- Website: https://ninjapromo.io/
- Contact: +44 (20) 3868-4672
- Address: 71-75, Shelton Street, Covent Garden, London, NY WC2H 9JQ, GB
- Specialization: Media relations
- Clients: Bitcoin.com, XENTRICS, Debay
Conclusion
Tianjin, with its vibrant digital landscape, has embraced the influencer marketing trend wholeheartedly. By collaborating with the right agency, businesses can effectively connect with KOLs and leverage their influence to reach wider audiences and achieve their goals.