Madrid’s Top 10 Influencer Marketing Agencies

01 Sep Madrid’s Top 10 Influencer Marketing Agencies

In Madrid, where tradition meets innovation, influencer marketing is reshaping the way brands connect with audiences. If you’re seeking an agency that excels in this dynamic landscape, you’ve landed on the right page. We’ve handpicked Madrid’s top 10 agencies, each a standout in crafting authentic campaigns and delivering unparalleled return on investment (ROI). Explore this curated list to find the perfect partner for elevating your brand’s digital influence.

1. The Influencer Marketing Factory

Welcome to The Influencer Marketing Factory! In the dynamic realm of digital advertising, we stand out as a guiding light for brands eager to make a genuine mark. With a far-reaching global presence, we masterfully design scalable, authentic, and ROI-driven campaigns on platforms like TikTok, Instagram, and YouTube. Our approach is thorough: we start by deeply understanding a company’s vision, mission, and objectives. We then zero in on the target audience, ensuring our campaigns genuinely connect with the intended demographics. 

Moreover, we handle all legal aspects seamlessly, with each influencer entering into a transparent agreement. But our efforts don’t stop at reach; we emphasize content that truly engages the audience. And, importantly, we provide meticulous tracking for every campaign, granting clear insights into its efficacy.

But what makes The Influencer Marketing Factory unique from the competition? We meld all the white-glove services of an influencer marketing agency with a data-controlled approach to ROI, metrics, conversions, and KPIs (key performance indicators). 

Still in doubt? Let the accomplishments we’ve achieved for our clients do the talking:

• Featuring TikTok’s most well-known beauty influencer, Edward Zo, we achieved more than 35,600 clicks for Ren Skincare to raise brand awareness and drive conversions for Ren’s Evercalm Rescue Mask.
• We worked with 49 content creators to get more than 1,162,400 story impressions for BenQ to promote their portable projector GS2.
• We discovered six TikTok creators based in the US with a cumulative reach of 42.8 million followers. Each of them crafted a unique TikTok video, incorporating the hashtag #VisitKoreaFromHome. This campaign resulted in a remarkable total of over 42,826,500 TikTok followers among them.

Ready to get started? Click here to get in touch with our dedicated team at The Influencer Marketing Factory and see how we can assist your business’s exposure and success today!

• Headquarters: Miami, FL, USA (serving Madrid)
• Founded: 2018
• Email Address: [email protected] 
• Website: https://theinfluencermarketingfactory.com/ 
• Phone Number: +1 (800) 469-9753
• Address: 66 West Flagler Street, Suite 900 – #1178, Miami, FL 33130, USA
• Specialization: Global Influencer Marketing, ROI-Oriented Campaigns, Paid Advertising 
• Clients: Envato, Ablo, Warner Music Group, Gismart, FinTron Invest

2. Keeper Experience

Next up, we have Keeper Experience, an agency that specializes in working with online promoters to tell compelling stories through advertising. They follow an end-to-end approach, handling everything from virtual expert selection and contracting to campaign management and performance reporting. Since its inception, the firm has developed and executed campaigns for both national and international brands on platforms like YouTube, Instagram, and TikTok. They also offer event planning and product sampling services. Keeper Experience is an active Digital Marketing Association of Spain member, advocating for ethical practices in influencer-based promotions. 

• Headquarters: Madrid, Spain
• Founded: 2016
• Email Address: [email protected] 
• Website: https://keeperexperience.com   
• Phone Number: +34 910 666 679
• Address: Gran Vía 40, 1º, 28013 MADRID, Spain
• Specialization: Full-service Influencer Marketing Agency
• Clients: Red Bull, Amazon Prime, Philips, Corona Extra

3. SocialPubli

Another influencer marketing agency in Madrid is SocialPubli. The company streamlines the campaign management process, allowing established giants as well as small local businesses to allocate a budget and choose influencers from an expansive global database that includes around 300,000 profiles. After this initial selection, the firm assumes responsibility for the logistical elements, ensuring that the project’s direction is in harmony with the brand’s goals. Furthermore, SocialPubli provides its users with a publication panel. This user-friendly interface allows clients to scrutinize, greenlight, or veto content before it goes live, offering an added layer of control over their public image.

• Headquarters: Madrid, Spain
• Founded: 2015
• Email Address: [email protected]
• Website: https://socialpubli.com 
• Phone Number: +34 914 450 423
• Address: Calle Alcalá 44, 6ºa, 28014 MADRID, Spain
• Specialization: Influencer Marketing for TikTok, Instagram, and Linkedin
• Clients: Vodafone, Carrefour, IKEA, McDonald’s, Comedy Central 

4. Olympia Marketing

Next on our list is Olympia Marketing, a firm that focuses on establishing genuine connections between brands and web personalities. With an emphasis on mutual trust and comfort, the company collaborates with influencers across a diverse range of sectors — fashion, beauty, entertainment, and humor, to name a few. Olympia takes a holistic approach to influencer campaigns, overseeing everything from the initial conceptualization to the final feedback stage. They also delve into social media management, curating and publishing content while fostering audience interaction to glean valuable insights. 

• Headquarters: Madrid, Spain
• Founded: 2020
• Email Address: [email protected]
• Website: https://agenciaolympia.com 
• Phone Number: +34 659 284 268
• Address: Calle de las Huertas 11, 28012 MADRID, Spain  
• Specialization: Influencer Marketing, Social Media Management, Advertising, PR
• Clients: H&M, Garnier, Dunkin’ Donuts, Amazon, Bershka

5. Okiko/Creatives

Next in line is Okiko/Creatives, a Madrid-based boutique company that specializes in public relations (PR), digital outreach, and campaign design. The agency’s process is thorough and methodical. It starts with a virtual consultation, followed by an analysis to identify the client’s needs and objectives. The team then aligns these goals with influencers whose values and image are in sync with the brand. They also create a publishing calendar to maintain consistency in posting. Furthermore, Okiko/Creatives offers branding consultancy, which helps brands visualize their business ideas, reformulate their portfolio naming, and establish migration and engagement plans. The firm even produces events and audiovisual content to support their customer’s B2C communication channels.

• Headquarters: Madrid, Spain
• Founded: 2011
• Email Address: [email protected]
• Website: https://okikocreatives.com 
• Phone Number: +34 910 701 458  
• Address: Fernando VI 11- 4K, 28004 ​​MADRID, Spain
• Specialization: Branding, Campaign Management, Influencer Discovery
• Clients: Audi, Cartier, Desigual, Dior

6. Inka Marketing

Inka Marketing specializes in a nuanced approach to influencer collaborations. The firm goes beyond merely connecting brands with trendsetters; it aims to establish long-lasting relationships that benefit both parties. For business owners, this means reaching out to ready-to-buy niche customers while influencers gain access to complimentary products and potential payments. To ensure quality and trust, Inka Marketing maintains an exclusive, vetted database of social media personalities, reducing the risk of fraudulent partnerships. The company targets younger demographics and employs a dedicated team to select individuals who align well with a brand’s target audience.

• Headquarters: Madrid, Spain
• Founded: 2009
• Email Address: [email protected]
• Website: https://inkamarketing.es    
• Phone Number: +34 676 180 470
• Address: Calle de Arturo Baldasano 7, 28043 MADRID, Spain
• Specialization: SEO, SMS Marketing, Influencer Marketing, Email Marketing
• Clients: BMW, Shell, Vodafone, EAE Business School

7. Fluence Leaders

Next on the list is Fluence Leaders, an enterprise that zeroes in on LinkedIn and the realm of corporate influencer marketing. Handling a wide array of online networking tasks, Fluence Leaders takes charge from the initial planning stages right through to the final steps of publishing posts. In doing so, they cultivate meaningful relationships with an expansive community of followers, among whom are potential patrons. Beyond this, Fluence Leaders devises personal branding blueprints for high-level professionals and business owners eager to make their mark in the digital world. The firm counsels enterprises on pinpointing the best trendsetters for distinct initiatives, all while crafting content that enhances brand value.

• Headquarters: Madrid, Spain
• Founded: 2018
• Email Address: [email protected]
• Website: https://fluencespain.com 
• Phone Number: +34 638 331 522
• Address: Calle Alcalá 59, 28014 MADRID, Spain
• Specialization: Corporate Influencer Marketing 
• Clients: BMW, Santander, Red Bull, Porsche, Impact Hub

8. Let’s Be Influenced

Next, we have Let’s Be Influenced, an agency that works within two main categories:

• Talent Representation: They manage people who are popular on social media platforms like Instagram, TikTok, and YouTube.
• Digital Strategies: They help businesses plan and execute influencer marketing campaigns to boost sales.

Let’s Be Influenced is part of a larger enterprise called the Let’s Be Group, which offers a wide range of services in the same sector. Moreover, they have affiliated entities that concentrate on niche areas such as effective communication, artistic production, and optimizing financial investments.

• Headquarters: Madrid, Spain
• Founded: 2018
• Email Address: [email protected] 
• Website: https://letsbeinfluenced.com  
• Phone Number: N/A
• Address: N/A
• Specialization: Full-service Influencer Marketing Firm 
• Clients: Givenchy, Revlon, Puma, Netflix, Coca-Cola

9. Performanze 

Our penultimate selection is Performanze, an agency that specializes in influencer marketing, with a strong emphasis on data analytics. The firm has experience working with companies of varied sizes, industries, and business models. It adapts its processes and structures to meet the specific needs of each client. They focus on the entire campaign, from acquiring qualified potential trendsetters to facilitating online purchases. They employ a rigorous approach to measuring, testing, and optimizing various elements of the project, with the objective of improving conversion rates. Additionally, Performanze offers no-obligation audits aimed at providing valuable insights for businesses unsure of their current web position.

• Headquarters: Madrid, Spain
• Founded: 2019
• Email Address: [email protected]
• Website: https://performanze.io  
• Phone Number: +34 518 890 702
• Address: Sede Paseo de la Habana 9, 28036 MADRID, Spain
• Specialization: Web Design, Social Media Management, SEO, Influencer Marketing
• Clients: Undisclosed

10. Influencity

Established in 2014, Influencity has a global vision to improve how brands, agencies, and eCommerce companies extend their organic reach through collaboration with internet celebrities. This firm employs a large team of digital professionals to serve its customers from over 70 different countries. Influencity offers a platform designed to streamline influencer relationship management (IRM) by offering comprehensive profile statistics. The software analyzes millions of content creators on various social platforms, aiming to help businesses of all sizes find the right influencers to engage their target audiences. 

• Headquarters: Madrid, Spain
• Founded: 2014
• Email Address: N/A 
• Website: https://influencity.com   
• Phone Number: N/A
• Address: Calle del Príncipe 12, 28012 MADRID, Spain
• Specialization: Influencer Marketing for Brands, Agencies and eCommerce
• Clients: Kellogg’s, Air France, Pernod Ricard, Samsung

Conclusion

So, you’ve journeyed through our curated guide to Madrid’s leading influencer marketing agencies. Whether you’re a startup or a well-established brand, these firms offer the expertise to amplify your digital footprint. Don’t delay; seize the opportunity to collaborate and elevate your online presence today.