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Are you a small business owner struggling to compete with larger brands for customer attention? You've probably considered influencer marketing but dismissed it as too expensive. It's time to rethink that assumption. Influencer marketing isn't just for big corporations; it's a powerful tool that can deliver impressive results for businesses of all sizes without breaking the bank, In an article written by...

Early March this year, the Sidemen, a popular YouTube group, launched their very own breakfast cereal. Just two weeks later, they'd sold a staggering 100,000 boxes. How did they pull off such impressive numbers? Not through old-school TV or newspaper ads. Instead, they collaborated with fellow YouTubers who showcased the cereal through captivating reviews and unboxing videos. Unlike Instagram and TikTok,...