Alessandro Bogliari is a digital entrepreneur and growth marketer who co-founded and leads The Influencer Marketing Factory as CEO. The agency works with brands worldwide to plan and run influencer campaigns across TikTok, Instagram and YouTube.
Speaking and appearances
How to identify the right influencers
Invited by the University of Texas at Austin to talk through how brands pick creators, and what an influencer marketing agency actually does.
Influencer marketing: here's how it works
On Fox35 Orlando, covering the basics of influencer marketing and how brands partner with creators without wasting the budget.
How to monetize your social media accounts
On Cheddar News’ Stretching Your Dollar, with practical ways creators can diversify what they earn from.
The future of influencer marketing
Invited by Pace University to discuss UGC, the current state of influencer marketing, and where the creator economy is headed, followed by almost an hour of student Q&A.
The importance of being mobile first
At the Altagama Mexico Event, speaking to global luxury brands about building digital strategy mobile first rather than retrofitting it.
What the heck is TikTok?
At the Kidscreen Summit in Miami, introducing TikTok to a room of hundreds and what its rise meant for kids’ entertainment.
As featured in
The Influence Factor podcast
A top 1% podcast hosted by Alessandro, now in its fifth season. Conversations with industry leaders about influencer marketing, the creator economy and social commerce. Past guests include executives from Etsy, Visa, Patreon, Smosh and Mazda. New episodes every two weeks on Spotify, Apple Podcasts and YouTube.
Recognized as juror
Media coverage
Written by Alessandro
