Free Tools

We built these tools so brands, marketers, and creators can make faster, more confident decisions, no spreadsheets required.

Whether you’re vetting a creator across platforms, sizing up a TikTok profile before a deal, or launching your first TikTok Shop, these free resources are straight from The Influencer Marketing Factory playbook.

Instagram vs TikTok Profile Comparator

Interactive TikTok Shop Checklist

TikTok Score Brand Calculator