Best Bronze

Best Bronze hired The Influencer Marketing Factory to run an influencer marketing campaign focused on promoting its Self Tanner.

Our Solution

We created an influencer marketing with 9 influencers (micro and medium) and the cumulative reach of this activity has been of 393,232 users. The cumulative number of content produced for this activity has been of 31 contents (Instagram photos, video and stories).

Some Of The Influencers Content

View this post on Instagram

#ad| Since laying on the beach and relaxing by the pool aren’t everyday options for me (due to a little something called motherhood), I’ve found a quick solution: @bestbronzeusa sunless spray tan. My husband and I are going on a vacation to sunny Arizona next month and now I’m relieved to know that I’ll be going with a little color! _ I took a poll in my IG stories last week asking what your biggest fears were about self-tanning. The top 2 fears were: looking orange and looking streaky. These have always been my biggest fears, too. _ I tried this bronzer out and at the 4-hour mark I looked tan—not orange, not streaky! Swipe and you’ll see my 4-hour before and after photos. Around the 24-hour mark, I saw an even bigger difference. I looked like I had spent the week in Brazil—and it looked natural. 🙊 _ It sprayed on easily, came with gloves to protect my hands, dried in 3 minutes, and lasts for up to a week. Hands down, I’ll be using this again. And as always, I wanted to share a great find with all of you—especially since warm weather is around the corner! ☺️☀️💕 . . . . #springbreak #tanning #selftanner #sunkissed #motherhoodunplugged #twinmom #babyfever #girlmom #blogger #blog #bloggerlife #momlife #mommyandme #babylove #babybump #twinlife #baby #cute #twinmama #motherhood #momsofinstagram #summervibes #momproblems #mommymakeover #mommyblogger #spraytan #skincareroutine

A post shared by Michelle | Twin Blog (@twinsidescoop) on


Based on the 9 influencers part of this reporting, the total reach of this activity has been of 393,232 users and the number of content produced for this activity has been of 31 contents (Instagram photos, Instagram videos and Instagram stories). Overall, also the quality of the comments and the brand awareness brought to the influencers’ community is really high and qualitative.


Instagram Story Impressions


Clicks To Landing Page


Sticker Taps






Engagement Rate