Author: viktor

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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]If your beauty brand isn't seeing results from traditional advertising, it might be time to explore a different avenue: influencers. What was once perceived as an expensive approach, often necessitating the recruitment of celebrities and significant financial investments for endorsements, has evolved into a more accessible and cost-effective approach.  Nowadays, even individuals with a...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Navigating the complex waters of today's business world requires more than just a great product or service; it demands innovative strategies to ensure your firm not only survives but thrives. Enter the realm of B2B influencer marketing, a game-changer for companies looking to cement their presence in the market. Imagine giving your sales...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Over the past decade, a digital revolution has swept through the entertainment sector, with video games emerging as a key driver of growth. A report from Finances Online highlights this surge, noting a 5.6% annual increase in the global gaming population, which soared to approximately 3.07 billion in 2023. [1] Gone are the days...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]As we enter 2024, the world of digital promotion has changed significantly. Traditional advertising methods, once effective, are now taking a backseat to the persuasive power of influencers.  Today, businesses of all sizes are gradually recognizing the impact these influential content creators have in swaying consumer purchase decisions with their genuine and relatable messaging....

Not so long ago, influencer marketing was often met with skepticism, especially among small enterprise owners. The hesitation was understandable – it felt like venturing into uncharted waters without a clear sense of the potential returns.  However, the tide has changed dramatically, and 2024 is shaping up to be a landmark year. Brands are preparing to invest a record-breaking $7.14 billion...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]You've done the hard work — spotted a gap in the market, developed a fantastic product, and launched it out into the world. Now, it's time to get people talking about it, and what better way than through influencer marketing?  But here's the twist: did you know that in 2022, 58.19% of influencers were...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Influencer marketing is more than just a trend. It’s an essential part of modern advertising strategies. With over 4.8 billion active users on social media [1], there’s no shortage of opportunities for brands to stand out and make a lasting impact.  Our guide dives deep into the art of devising an influencer marketing strategy...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]As the new year unfolds, it heralds a fresh chapter for marketers to strategically allocate their budgets with the goal of increasing sales. Currently, influencer marketing reigns as a trending and proven method, with studies revealing that nearly 31% of social media users discover new products predominantly through content created by influencers. [1]...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Looking to maximize your brand's impact through influencer marketing? You're in the right place. This guide delivers a handpicked selection of Rotterdam's seven premier agencies in this niche. Expect substantial gains in audience engagement by partnering with these industry frontrunners.  Let's dive in to help you make the right pick. 1. The Influencer Marketing Factory Welcome...

Ah, Montréal – a vibrant metropolis where the elegance of French culture seamlessly intertwines with North American dynamism. But let's cut to the chase: you're not here for a travel guide; you're on a quest to amplify your firm's digital footprint. And that’s exactly what influencer marketing can help you do. It’s a game-changing tactic that can propel your website...